I thought that was a badass short. Especially for an advertisement.
Typically, an ad will show you smiling people enjoying the product in a fantasy world and usually situations that would be impossible to reproduce in real life.
But this...this ad touched on a broad range of topics without shoving their product in your face. It put a nearly forgotten war to the front page, it showed the harsh conditions of the front: hunger, fear, apprehension, homesickness.
It also showed that humans can have a spark of civility even under the worst of times and it did so with remarkable accuracy.
The only thing I did not like about the ad, is that there are not more like it.