No, Lanc, you've made a lot of sense.
It might be coincidental, but, when Airfix first started in the kit business in 1952, their first, and main customer was Woolworths! Now we all know what's just happened there! But, Woolworths branches throughout the UK all had a counter dedicated solely to Airfix models. The Woolworths management/buyers, stipulated that the kits, all in 1/72nd scale then, and mainly smaller aircraft, the Spit MkIX being the first (and the Defiant not long after!), should be affordable from the pocket money of the average child, and set the retail price at two shillings - ten pence in today's money! The kits were pegged up on the display wall, packed in polythene bags, with a folded paper header label, with the instructions printed inside this. Eventually, larger aircraft joined the 'fleet', the Lancaster 'G for George' being one of, if not the first. And it's just been re-issued! These bigger aircraft came in cardboard boxes. Wow! Modern stuff then! As most of us know, the company went from strength to strength, with a huge range of aircraft, ships, cars, boats, figures, military vehicles etc etc. Every Saturday, the counter was virtually awash with kids, clutching their 'two Bob' in grubby hands, desperate to buy another Airfix kit! I know, I was one of them!
So, the basic idea then, and for many years after, was to produce a range of acceptable kits that were affordable for the average child/teenager or adult. Even when, a couple of decades later, Airfix introduced more complex, accurate and detailed kits, and in a variety of scales, including the first huge (or so they seemed then) 1/24th scale aircraft, the prices were still kept to a realistic level - the 1/24th scale Mustang, when released in 1972, retailed at £2.75 - and they continued to improve the range, introducing some of the best 1/48th scale kits made at that time.
So, under the new ownership, why they are releasing very old kits, basic then, terrible now, as 'new' kits , is beyond me. Like many, I truly hope that they get it right soon, and we can see another 57 years of Airfix....but I doubt it!