I'm not sure, but wasting shitloads of people didn't work short of nuking the place (I'm glad it never came to that)How do you quantify "hearts and minds"??
And they were wrong, obviouslyAs far as Johnson and McNamara were concerned, if you couldn't put a number on it, it didn't exist.
A car company is not the same as a militaryMcNamara was a whiz-kid from Detroit who made his chops saving a car company from bankruptcy and leading it to market dominance through the power of statistical analysis.
Actually the USMC did employ both ground-tactics, close air-support tactics, probably generic bomb and strafe tactics in Nicaragua, as well as a COIN manual they developed. They were able to implement them to some degree, though I assume there was more killing than winning hearts and minds, but the fact is they did whip it up.Counter-insurgency? Uncle Sam's Misguided Children?? Don't make me laugh, it hurts too much!! "NVA's are in that treeline, top of the hill. Frontal assault, CHARGE!"
You were in a company lead by smart guysMy ROTC company in college was trained in counter-insurgency operations by our Green Beret Major advisor at a time when Army doctrine and training were all about a tank war in Europe.
Do snakes taste like chicken?When the other kids were off watching the football game or going to weekend parties, we were crawling around in the thules doing recon, ambush, booby traps, camouflage, and eating snakes and wild leeks.
They could do conventional tactics but fought through mostly guerilla means as it was far more effective.The Chinese in Korea fit K, J, and M's image of a nation-state committing conventional military aggression against a neighbor.
The South had lots of sympathizers?The situation in Vietnam of an insurgency of the people, aided and supplied by the "other half" of the people north of the DMZ just didn't fit into their world-view. They never realized how little support the rank and file citizenry had for our "friends" in the RVN government.