It's the same with the Kodak self loading camera when it came out. I took it from the box, put it on the table and opened a pack of 35mm film and got a cup of coffee to watch. After several minutes, I figured since it was new, it needed time to get adjusted so I watched TV a while. It still had not loaded itself, so before I went to bed, I moved the film closer to the camera so that it wouldn't be too far away. In the morning, it had not loaded itself......oh well, another bubble burst.